See how the 5E Journey works

From attention to booking to loyalty.

The First Touchpoint

Travel decisions no longer happen in one channel.

Today’s guests move fluidly between social media, websites, booking platforms and recommendations.

The decision doesn’t happen in one moment. It builds over time.

Over 60% of travelers check multiple platforms before making a booking decision.

The Decision Phase

Your brand is felt before it is understood.

Across social media, websites and booking platforms, guests are not looking for information alone. They are looking for a feeling.

A place that feels consistent, intentional and premium at every touchpoint.
When visuals, tone and storytelling align, trust is built. And when trust is built, the decision becomes easy.

Over 85% of travelers say photos and videos impact their choice of destination or accommodation.

That's why we built the 5E Journey.

We create photos, videos and stories for every phase of your guest’s journey – from first inspiration to long after the stay.

So your lodge looks premium, emotional and consistent everywhere guests meet your brand.

The 5E Journey is how we turn attention into bookings, and bookings into loyalty.

It starts with ENTRANCE: first through Inspiration, where strong social media content makes potential guests stop scrolling and start dreaming — and then through Decision, where premium, consistent visuals across your website and booking platforms make the choice fall on your lodge.

Next comes ENGAGE: once guests have booked, we use pre-arrival videos and content to build anticipation and emotional connection long before they arrive.
Then EXPERIENCE: on-site visuals help elevate the stay — from showcasing highlights to supporting your team with clear, reusable staff training and guest-facing content that reduces repeated explanations and keeps service consistent.
After the stay, EXIT keeps the feeling alive with a personal farewell and a curated highlight film that turns the experience into a memory worth sharing.
And finally EXTENSION: through ongoing, consistent content, guests stay connected, tell friends, recommend you — and are far more likely to return.

Where anticipation becomes connection

The Engage Phase

Once guests have chosen you through the Entrance phase, the journey doesn’t pause – it deepens.

For most travelers, anticipation is a core part of the travel experience. This is when the mood lifts. When everyday life feels lighter. When something to look forward to carries people through their days.
We use pre-arrival videos and tailored content to welcome guests before they arrive, introduce your team, explain what to expect and create an emotional connection long before check-in.
So guests don’t just arrive informed – they arrive excited.

The result:

Less uncertainty, fewer questions on arrival, and a stronger emotional bond with your place before they even set foot on property.

This is where everything happens

The Experience Phase

This is your world. Your team. Your service. Your experience.

And this is where cinelx supports — quietly, in the background.
Through on-site visuals, short films and subtle storytelling, we help orient guests, answer questions before they are asked and create atmosphere without interrupting the moment.
Not by staging. By supporting.

What this looks like:

Staff training films

Clear onboarding, shorter training times, consistent service

Guest orientation & background films

Where to go, what to expect, who is who

Subtle on-site content

Highlights, stories, conservation moments in shared spaces

So guests feel guided. And your team feels supported.

How you leave is how you are remembered

The Exit Phase

The last impression matters as much as the first.

We create personal farewell moments and curated highlight films that turn the experience into a memory worth sharing.
Because the way guests leave shapes what they remember — and what they tell others.

The 5E Journey. And why it changes everything.

We guide guests from first inspiration to long-term attachment — and turn stays into relationships.

Attract the right guests through strong visual first impressions

Make the decision easier through consistent, premium content

Build emotional connection before arrival

Support your team and elevate the experience on site

Turn guests into advocates who return and recommend

Because people don’t remember stays.

They remember how a place made them feel.

And the 5E Journey is built around exactly that.

Together we create  brands